Data is King These Days

 

Get a Better Idea of Others in Your Local Market with Content Auditing

Your new website has been built and right now your sitting rather pretty. Have you considered a strategy for the content you’re putting out as a company or brand? Believe it or not mid to large size companies actually employ entire teams within their marketing departments dedicated to make sure that the content they put out as a company is consistent with their brand and can compete nicely with their competitors.

In doing a Content Audit or assessment, you can begin to uncover what content you already have out there, learn certain patterns, and evaluate the best course of action. Doing this form of inventory is not only for large corporations, but it can help you the small business owner develop a unified theme or message.

You can learn more about what a content audit can do for you by contacting us.

Looking for Ways to Improve Your Site?

Use Tests to See How Your Audience Uses Your Products

Would you like to see how your customers or users are using your product to learn about and achieve their goals? Usability testing may be right up your ally.

Usability helps us measure the quality of User Experience you’re providing within your website, product, or service from an interactive point of view. We focus on things such as:

  • How easy it is for new customers to quickly pick up on learning their way around your solution
  • Once a user becomes familiar with your interface how long does it take them to accomplish a task
  • If you were able to create a memorable experience within your product
  • The frequency and severity of errors within your solution
  • How much did the user enjoy using your product

All of this collected data is gathered and inject it back into your product, making sure that you are giving your customers the best experience possible. Let our experienced User Experience Lead aid you in taking your solution to the next level with a user centered approach. We’ve outlined several plans to help make things a bit easier for you.

Managing or Marketing with Social Media Has Never Been Easier

Social media constitutes the single most activity on the Internet. You do not exist unless you have a social presence. We set up and manage Facebook Pages, YouTube Channels, Twitter Feeds, LinkedIn Pages, and Google+ Pages. We also provide you and your staff the training necessary to utilize these powerful social forms of communication.

Optimize Your Site and Increase Your Visibility

When users research before buying something or using a company’s services, we turn to Google. Google Search has over 200 signals which contribute to your website’s relevance on their powerful search engine. They make over 500 changes per year to their ranking metrics, that is almost 2 per day! We have a dedicated SEO professional to make sure you have the most up-to-date search engine optimization techniques applied to your website.